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The psychology of corporate gifting

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Corporate gifting is the exercise of developing a touch point with employees, customers, or possibilities through the use of a gift—whether providing a physical item such as a practical swag piece, an edible treat, or a personalized clothing item or via a non-physical gift such as an e-Gift card or an occasion (such as airfare or concert tickets).   Why is Corporate Gifting Important? Receiving a gift is an influential experience; it builds a sense of relationship with the giver and can create positive associations with a person or a brand. Firms and marketers have long relied on the power of gifting to ensure better connections with probable and existing customers, and to indicate appreciation for their business. When utilized as a part of your across-the-board marketing or employee retention efforts, gifting can be positively effective in terms of ROI and happiness. Retain your employees and expand your marketing by corporate gifts offered by Ever Joy Gifts at  http://www.everj